How Can Businesses Generate Value That Is Shared By All?

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Creating Shared Value (CSV) is a strategic framework that businesses use to generate economic value in a way that also creates value for society. It was developed by Michael E. Porter and Mark R. Kram in 2011 and focuses on the relationships between economic and societal progress. Companies can create economic value by creating societal value by reconceiving products and markets, redefining productivity in the value chain, and building supportive industry clusters.

There are three distinct ways to create shared value: reconceiving products and markets, redefining productivity in the value chain, and enabling local cluster development. Shared value is not corporate social responsibility or a focus on well-lit supermarket store formats with appealing displays and extensive prepared foods section. Instead, it results from policies and practices that contribute to competitive advantage while strengthening communities in which a company operates.

To create shared value, companies can identify the points of intersection between their business and society by mapping the social impact of the value chain. They can choose which social issues to address and create shared value. Healthcare companies can create shared value by improving access to medical treatments, promoting preventive care, or working to address public health issues.

There are three ways companies can create shared value: design for impact, adopt circular production models, and provide equitable access to data. By reconceiving products and markets, companies can better serve social needs while also generating economic value. The shared value approach combines corporate success with shared value, which can be created by different roles and business functions, such as supply chain management, research and development, community engagement, and community engagement.

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What Is Shared Value – Driving Corporate PurposeShared value creation focuses on identifying and expanding the connections between societal and economic progress. Tap here to learn more.sharedvalue.org
How to create shared value?How to create shared value? · By reconceiving their products and the markets they serve, companies can help society to meet the needs of disadvantaged …hec.edu

📹 How to create shared value – In a nutshell

Many are looking for more meaningful careers and as customers we are asking how ethically and sustainably our goods and …


What Are Share Values Of A Company
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What Are Share Values Of A Company?

Share price denotes the value of a company's stock and contributes to its total market capitalization (market cap), which aggregates the value of all outstanding shares. For instance, if Tata Consultancy Services (TCS) has a share price of ₹4, 585. 90, this indicates the price investors are willing to pay for one share. The share price is primarily influenced by market supply and demand.

Shared value involves companies addressing social issues while enhancing their competitiveness, linking profitability with community health. It's not merely charity; it encapsulates policies and practices benefiting both business and society. The foundational company values inspire unity, guiding organizational behavior and decision-making, fostering trust, collaboration, and a sense of purpose.

The valuation of shares is crucial as it helps estimate their fair value, distinct from their nominal value. The fair price reflects when a stock isn't overvalued. Understanding a stock's value requires more than just its price; various financial ratios like the price-to-book (P/B) and price-to-earnings (P/E) ratio provide deeper insights.

For private companies, share valuation poses challenges due to the lack of a public market. In any buy-sell scenario, calculating share value involves deducting net financial debt from total company value. Overall, effective analysis of share prices and valuations is vital for informed investment decisions.

What Are The Principles Of Creating Shared Value
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What Are The Principles Of Creating Shared Value?

The core idea of creating shared value (CSV) is that a company's competitiveness is linked to the well-being of surrounding communities. CSV aims to generate economic value while addressing societal needs, achieved through three main strategies: reconceiving products and markets, redefining productivity in the value chain, and enhancing the local business environment. This approach contrasts with charity, as it focuses on sustainable, long-term solutions benefiting both businesses and communities.

CSV identifies and expands the connections between societal and economic progress, providing new opportunities and channels for growth. It requires integrating ethics into business strategies and establishing a common agenda among stakeholders to align efforts effectively. As proposed by Michael Porter and Mark Kramer in 2011, shared value initiatives can reshape capitalism by redefining corporate purpose.

The intertwining of company success and social progress underscores the importance of a shared value framework, with the potential to turn social issues into business opportunities and reshape the relationship between business and society.

What Are The Three Levels Of Creating Shared Value
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What Are The Three Levels Of Creating Shared Value?

Companies can generate economic value by focusing on societal value through three distinct approaches: reconceiving products and markets, redefining productivity in the value chain, and enhancing the local business environment. These strategies form a virtuous circle of shared value. To capitalize on shared value opportunities, businesses must shift their perspective regarding customers, products, and markets, embedding shared value at the core of their operations.

According to Harvard Business School, the three levels of Creating Shared Value (CSV) include: (1) reconceiving products and markets, providing innovative solutions to social needs while improving service, (2) redefining productivity in the value chain to enhance efficiency and reduce costs, and (3) enabling local cluster development to foster a supportive business ecosystem.

CSV contrasts sharply with corporate social responsibility (CSR), focusing on integrating societal needs into the business model to drive innovation and growth. To create shared value, firms need to identify key social issues, link business outcomes to social results, and measure impacts. Key elements for success encompass a common agenda, shared measurement systems, mutually reinforcing activities, open communication, and dedicated support structures. Ultimately, shared value opens avenues for strategic positioning and competitive advantages while addressing critical societal challenges.

Who Wrote Creating Shared Value
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Who Wrote Creating Shared Value?

In their award-winning 2011 Harvard Business Review article, "Creating Shared Value," Michael E. Porter and Mark R. Kramer expand on the concept of creating shared value (CSV), initially introduced in 2006. They argue that companies can merge business success with social progress by redefining their purpose to generate economic value alongside societal benefits. CSV fosters new partnerships between businesses, philanthropists, NGOs, and governments to address social challenges.

The authors delineate three primary strategies for firms to create shared value: reconceiving products and markets, redefining productivity within the value chain, and enabling local cluster development. Porter and Kramer assert that businesses which adopt a shared value approach can achieve competitive advantages and superior performance, thus highlighting a shift from traditional corporate social responsibility to a more integrated model.

The concept of shared value encourages organizations to rethink their roles in society and offers insights for investment analysis that prioritize social impact. Through CSV, companies not only enhance their profitability but also contribute positively to the communities they serve. The article has spurred a global movement aimed at redefining capitalism, showcasing how a balance can be struck between economic vitality and social betterment.

How Do You Establish Shared Values
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How Do You Establish Shared Values?

Don’t take any values for granted; if you think they are understood, designate them as core values. Involve your team in this process, avoiding a lengthy list by focusing on six to eight essential values. Translate these values into observable behaviors and model them as a leader consistently. Shared values and beliefs are crucial for creating a cohesive organizational culture, aligning team behavior, fostering collaboration, enhancing decision-making, and building trust.

Developing corporate values early positively impacts the culture, especially in smaller teams. Shared core values drive business growth, making team members feel connected and inspired. Strong teams are rooted in shared values that shape workplace culture, affecting teamwork and productivity. Managers should clearly communicate their organization’s mission and recruit individuals motivated by it. This fosters a sense of belonging and enhances collaboration, leading to increased effectiveness and impact.

Create a practical framework for expressing and living these values, utilizing accessible platforms like intranets or newsletters to document them. Regularly review these values to maintain alignment and strengthen your team’s vision.

What Are The Three Pillars Of Value
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What Are The Three Pillars Of Value?

Value calculation typically involves three critical pillars: economic, social, and environmental value. This triad serves as a comprehensive framework for assessing the overall impact and worth of any entity or investment. The concept of the triple bottom line emphasizes that businesses should measure their social and environmental effects alongside financial performance, marking a shift from purely profit-centric approaches to more holistic evaluations.

The three pillars—social, ecological, and economic—are profoundly interconnected, signifying that any sustainability effort can falter if any one pillar is compromised. Sustainability embraces a delicate balance between human needs and planetary health, often encapsulated in the three Ps: People, Profit, and Planet.

Incorporating these pillars into corporate strategy presents opportunities for innovation and growth. Businesses must navigate these intertwined elements to create value not only for shareholders but also for customers and employees. Empirical practices guide decision-making based on factual observations, further emphasizing the importance of understanding these pillars. Ultimately, addressing economic, environmental, and social factors is crucial for creating a resilient and sustainable future, where each pillar plays a vital role in developing effective strategies for corporate responsibility and community engagement.

Does Creating Shared Value Benefit A Business
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Does Creating Shared Value Benefit A Business?

Creating shared value (CSV) is vital for designing impact business models that benefit both organizations and their stakeholders. It involves addressing societal needs through business strategies, leading to a new wave of innovation and productivity. The core purpose of corporations should shift from profit-centric to creating shared value, where economic gains simultaneously provide societal benefits.

Six advantages of CSV include: 1) Increased productivity, 2) Enhanced identification of market opportunities, 3) Cost reduction, 4) Risk mitigation, 5) Improved brand reputation, and 6) Strengthened community health, which ties directly to business competitiveness.

CSV promotes a world where companies tackle social challenges, finding innovative solutions that benefit both their profitability and society at large. It diverges from traditional charity, focusing on long-term corporate competitiveness through social responsibility. Recognizing the interconnection between societal progress and economic strength, companies can succeed by embracing CSV principles. Furthermore, CSV helps businesses penetrate markets lacking modern infrastructure and fosters a sophisticated capitalism approach where social purpose drives boardroom decisions. Overall, creating shared value aligns corporate success with societal advancement, representing a powerful strategy for sustainable growth and innovation in today’s economic landscape.

What Are Shared Values For Company
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What Are Shared Values For Company?

Shared values are fundamental policies and practices that enhance a company's competitiveness and drive innovation, particularly within research and development organizations. Key intangible assets significantly contribute to shareholder value and corporate growth, fostering a strong sense of organizational identity and belonging, which boosts employee engagement and retention. Michael Porter and Mark Kramer introduced the concept of shared value in 2011, linking economic growth to social progress.

This approach encourages companies to address societal needs while driving productivity and innovation. Strong company values, developed by leadership and embraced by employees, shape organizational culture, influence decision-making, and promote collaboration. They define how teams work together, resulting in cohesion and camaraderie. Shared value enables firms to connect their success with community well-being by redefining productivity and reconceiving products and markets.

Ultimately, this transformative approach aligns profit-making with social responsibility, positioning shared values as a vital element of a thriving business strategy that benefits both the company and society.

What Is Shared Value
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What Is Shared Value?

The concept of shared value, defined by Porter and Kramer (2011), refers to business strategies that enhance a company's competitiveness while improving social and economic conditions in the communities it serves. This approach integrates profit-making with social responsibility, creating measurable economic benefits by addressing social issues that intersect with business objectives. Unlike traditional corporate social responsibility, shared value emphasizes the dual creation of economic and social value.

It is a powerful tool for addressing societal challenges and harnessing an organization’s resources, skills, and innovation to tackle these issues. The framework encourages companies to redefine their purpose to include generating "shared value," thereby aligning their economic success with societal benefits. This includes strategies that seek to improve employee welfare, community support, and overall societal health.

The Shared Value Initiative (SVI) has been instrumental in promoting this concept, fostering a greater understanding of how economic and social progress are intertwined. By adopting shared value practices, companies can create solutions to social problems, ensuring that their growth also contributes positively to the communities they impact. Ultimately, shared value represents an opportunity for businesses to thrive economically while fulfilling societal needs, reinforcing the idea that corporate success and social progress are interconnected.

How Can Companies Create Shared Value Opportunities
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How Can Companies Create Shared Value Opportunities?

According to Porter and Kramer (2011), companies can create shared value opportunities in three primary ways: reconceiving products and markets, redefining productivity in the value chain, and enabling local cluster development. Shared value transcends traditional corporate social responsibility, embedding societal benefit deep within business strategies. The concept, introduced by Michael E. Porter and Mark R. Kramer, emphasizes that a company's competitiveness is linked to community health.

To create shared value, businesses must reconsider their approach to customers, products, and markets, making shared value integral to their core operations. This approach not only drives profit but also fosters societal well-being, resulting in win-win scenarios. By investing in employees and offering training, companies can improve productivity while addressing social needs. Shared value aligns business strategies with societal needs, enhancing both economic and social outcomes.

Additionally, reconceiving products can help serve disadvantaged communities, while redefining processes allows firms to innovate for social and environmental betterment. Ultimately, creating shared value intertwines business growth with societal benefits, advocating for an integrated approach that leverages competitive advantages for positive change.

How To Do A Company Values Exercise
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How To Do A Company Values Exercise?

Core values exercises are essential for teams to understand and embody their organization's principles. To build, strengthen, or revise company values, consider implementing the following strategies: First, recognize your company's current persona and identify what is significant to your business. Encourage team members to merge their personal values with organizational goals. Conduct brainstorming sessions to pinpoint desirable employee traits and facilitate group discussions for refining values. It's crucial to link values to actionable behaviors and review them regularly to ensure relevance. Fostering storytelling around core values enhances appreciation and comprehension among employees.

Additionally, engage team members through diverse activities like surveys, visioning exercises, and collaborative sessions to gather varied perspectives. Each exercise should help clarify and express the core values, making them resonate within the team and guiding their decisions. Consider using questions like, "What is unique about working here?" to spark discussions. By consistently engaging in these core values exercises, organizations can establish a strong foundation of shared principles that align with their mission and enhance the overall workplace culture.


📹 Michael Porter – Creating Shared Value

Watch this video as Michael Porter, Global Authority on Strategy, shares his insights on creating shared value. #TPInsights.


Freya Gardon

Hi, I’m Freya Gardon, a Collaborative Family Lawyer with nearly a decade of experience at the Brisbane Family Law Centre. Over the years, I’ve embraced diverse roles—from lawyer and content writer to automation bot builder and legal product developer—all while maintaining a fresh and empathetic approach to family law. Currently in my final year of Psychology at the University of Wollongong, I’m excited to blend these skills to assist clients in innovative ways. I’m passionate about working with a team that thinks differently, and I bring that same creativity and sincerity to my blog about family law.

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